Good On You – Ethical Fashion

3.7
1.6K reviews
100K+
Downloads
Content rating
Everyone
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About this app

Good On You is your trusted source of sustainability ratings for fashion. Join more than a million people worldwide using Good On You to shop better and create a sustainable future.

The Good On You app gives you the power to easily check the impact of your favourite fashion brands on the issues you care about. Use the app to discover better alternatives, learn more about ethical fashion shopping, and get exclusive offers from the best brands.

Browse over 3,000 brands, all assessed against our comprehensive rating system. Each brand receives an easy-to-understand rating out of five, from 'We Avoid' (1) to 'Great' (5), and individual scores for its impact on people, the planet, and animals.

If the brand you're looking for isn't listed yet, just hit a button and we'll rate it! And if your favourite brand doesn’t make the grade, use Good On You to find sustainable alternatives that meet your needs. You can also use your consumer power by sending a message to brands, urging them to do better.

Just window shopping? Good On You is the world’s best source of ethical fashion knowledge: use the app to find sustainability tips, guides, and style edits, and stay up to date with the latest in eco-conscious fashion.



**At a glance**

Find out how 3,000 brands impact on people, the planet, and animals. New brands added every month.
Discover new ethical and sustainable fashion brands that will make you look good and feel great.
Save on sustainable fashion with exclusive offers from high-rated brands.
Read news, tips, and style edits from the world of ethical fashion and lifestyle.
Make your voice heard by sending feedback to brands.


**What they’re saying**

“Good On You is my benchmark for ethical shopping.” - Emma Watson

“Ethical shopping just got a whole lot easier.” – Refinery 29

“Good On You is the place to find brands making genuine efforts to curb their carbon footprint.” - New York Times

“Good On You is a must-download for anyone trying to buy better.” - Dazed

“The free Good On You app is a useful guide to everything from vegan materials, to how a brand is performing in terms of labour conditions or animal welfare.” - The Guardian
Updated on
Apr 17, 2024

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
No data shared with third parties
Learn more about how developers declare sharing
This app may collect these data types
Location, Personal info, and App info and performance
Data is encrypted in transit
You can request that data be deleted

Ratings and reviews

3.7
1.57K reviews
a b
March 23, 2024
I love Good On You, and I've been a big fan for years! It's true the app can be pretty glitchy as others have mentioned. But I really came here to offer a feature suggestion. It would be SO cool if users could shop ethical brands directly through the app. Even if it was simply photos of the most popular items and then GOY linked to those items, it would make the shopping process so much smoother. It sucks to have to click to 5 different brand websites before finding one that's your style.
1 person found this review helpful
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Good On You
March 25, 2024
Hi, we've shared your feedback with our team to take onboard. Thank you for taking out the time to send us your suggestions!
Mercedes Jimenez
September 22, 2020
Love the app and the whole idea of it, but I am noticing loading times are waaaaaay too long, if it even decides to load. At first I though it was my internet speed, but I could go on YouTube and play a video with the best quality no problem! I hope you guys can fix this, maybe it's a bug? But yeah, either way, keep up the good work!
23 people found this review helpful
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Meredith Spielman
July 25, 2020
I love this concept and it's great for doing quick and easy research on brands you know to see if they are sustainable and ethical. However, searching for new brands can certainly use some work. The filters don't seem to work at all - for example I'll select "shorts" and "$$" as filters, but I'll get results for all prices and shops that don't sell shorts. It sounds like the developers hope to add some changes and I hope that includes MORE filters, and filtering that works!
30 people found this review helpful
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Good On You
July 28, 2020
Thanks so much for checking out Good On You and your helpful feedback. I'm sorry that the filters don't work as well as you'd expect. We are working on improving that as soon as we can. Best wishes

What's new

Performance and stability improvements